Although we all moan, and,
this blog more than most, I feel I have to come to the assistance of Zoella,
who has recently been reported in the media as earning around £50,000 a
month. For those of you who are not familiar
with the name, this is a young lady who originally developed a blog, and, then
moved on to producing videos on youtube about her daily lifestyle including
beauty, and, cooking advice. Her output
became so successful, that she attracted millions of readers/viewers, and, has
since started utilising advertising, product endorsements, a subsequent book
deal, etc., all of the associated peripherals that popularity (celebrity)
attracts.
What has made me sad is that
since this news broke, there appears to have been a backlash about the size of
the income she is generating for what people perceive to be an easy job! I mean for starters no one knows what is
involved in her daily working life. For
me just writing this article alone involves a lot of effort. The output that Zoella generates far exceeds
my meagre labours. Then there is all of
the business side to her enterprise, I’ve no doubt that this in itself becomes
time consuming and tedious.
The story just brought home
to me how quickly people are to jump on the negativity band wagon to try and
bring you down, and, criticise. Why not
celebrate all the positives? Zoella
brings happiness to her millions of followers.
I cannot imagine they listen to her to get depressed. Think of all these people who start the day
with a spring in their step, full of inspiration, wanting to push the
boundaries of their own lives. Then
there is the amount she pays to the exchequer.
A salary of around £600k will generate over £300k in tax and national
insurance, which will certainly help towards funding for instance the National
Health Service. In addition to this she
no doubt buys in various goods and services to support her business activities,
thus helping to stimulate employment within the economy.
I think the crux of the
problem probably boils down to jealousy.
People look at what she is doing and realise that they too could have probably
done the same thing (something that may be said about many entrepreneurs). The issue here though is that they
didn’t. Zoella had the belief, getup and
go, and, drive to see the project through and make it successful. We should therefore celebrate this fact. I myself have a resentment for Martin Lewis
of “moneysavingexpert” fame. Being
interested in financial affairs, I wish I had set up such a website back in the
day, but alas I didn’t, and, hence he is sat being a multi millionaire, whilst
I live in poverty. I have to admire him
for seizing the opportunity, whilst the rest of us have to suffer, and, use
these comparison websites, just to be able to afford our daily life.
And so to conclude let us
celebrate when people do well, and, use it as inspiration to spur us on to
improve our own daily lives. Well done
Zoella.
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